Blog archivos - Página 6 de 16 - Stillman Translations
10 junio, 2021
Why is it important to localize financial apps?

As new devices, tools and apps are continually being developed, businesses that want to cross linguistic borders need to be at the top of the game to become more competitive. Banking and finance industries are no exception.

An increasing number of users around the world are turning daily to banking apps to keep their money under control. This has led to rapid growth in the industry, a trend that is most likely to continue.

Find out why is it extremely important for banks to localize financial apps:

Translation: a growing industry
2 junio, 2021
Translation: A growing industry

The unpredictability of 2020 and the pandemic situation affected several industriesand drove businesses to their breaking point. Nonetheless, every challenge can be turned into an opportunity; the translation, medical and IT industries appear to be the few fortunate sectors.

companies-gender-neutral-language
5 mayo, 2021
Why should you consider gender neutral language?

The world we live in is experiencing an important change in the way we communicate with each other. Gender and non-binary language are changing our perception about inclusion and diversity.  

In order to achieve better communication strategies that respond to the times we are living in, companies and organizations should take gender neutral and non-binary language into account. If you want your brand to be well-accepted and to improve the relationship with your employees, take a look at this article: 

language affects buyer behaviorr
5 mayo, 2021
How does language affect buyer behavior?

Much has been said about how the way in which we communicate with our customers affects purchasing decisions. For marketers, understanding how the human brain works is always a major problem. For a communication strategy to be more powerful, language becomes essential. Finding the best ways to speak to our target audience is key.  As […]

differences between translation and transcreation
28 abril, 2021
The differences between translation and transcreation

Transcreation has become, in recent years, a well-reputed solution for multilingual marketing content, but the differences it bears with regular translation aren’t always clear. Also, transcreation is more expensive and time-consuming, so as an LSP client, you’ll want to know why and when it is the best language service for you. In this article, we look at the difference between translation and transcreation, and we describe some of the reasons why it could be the best investment for your company.